Excellence in Exhibition Planning & Marketing

Make exhibitions real success for your business growth

10th Dec 2019 - Delhi
11th Dec 2019 - Ahmedabad
13th Dec 2019 - Mumbai

Course Overview:

We understand that Exhibiting can be stressful and in this digital age we as an industry need to stand out to ensure our business platform is and continues to be the first choice for businesses. This course is designed to develop this thinking and to give the exhibitor the skills to Exhibit far more effectively so as they get the return on investment and re-exhibit at the show.

Why Attend?

Exhibitions are absolutely the most effective way of building relationships and business due to the unique nature of the face to face opportunities they present. It`s important that we really plan for that success by doing the simple things right…” The 7 Steps to Exhibition Success” will give you all the skills you need to ensure that your Exhibition effort gives you the best results. It will cover Planning, Setting Your Real Objectives, and Stand Design, creating a WOW factor and how to sell even more at Exhibitions and the all-important follow up.

Who should attend?

This course is for both potential and existing exhibitors to really understand the difference that exhibiting can make to their business and give them the skills and know how to get the very best return every time they exhibit at an exhibition.

Key learning Benefits:
  • Know how to develop your 1-2-page plan and what is to be included in it.
  • Being able to define your 3 key objectives and how to achieve them.
  • Have a plan to effectively market your business before you Exhibit.
  • Understand how to really engage with visitors and build a strong relationship
  • Learn the 5 key aspects of good stand design
  • Understand how Exhibition selling is different and how we should adapt our style to suit the event
  • Have a strategy for post-show follow up before you exhibit.
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